Memorandum of Understanding

This Memorandum of Understanding is not intended to be legally binding on the Participants of the London Festival of Architecture (LFA).  It is a statement of intent and clarification of how Participants will work together with us in celebration of architecture, design and city-making in London. 

In order to Participate and submit event/s to be included as part of LFA2024 please take a moment to read the following agreement.  

 

What we need from you:

Before or During Event

  • Please adhere to our festival submission deadlines. We are a small team and – though we will always try our best to accommodate event updates – we cannot guarantee that any information submitted after deadlines have passed will be processed. We can only promote the events that we have information on.
  • Please follow LFA guidance around the content and marketing of your event, information about this can be found in the LFA account section. 
  • If you submit an event, we need you to make sure it happens as it’s described. Our reputation depends on your events being delivered as we’ve promoted them. We know sometimes things go wrong. In which case you need to let us know as soon as possible so we can alter our publicity and manage expectations. 
  • Please promote the LFA through your organisation’s website, newsletter and social media channels as well as to promote your own events. 
  • Please display agreed LFA branding at every event so that people know you are part of the festival and so they can find your event. Every year people struggle to find some festival events – the branding is there to help! 
  • Where applicable we will ask you to provide 2 free tickets for the LFA team or key partners for each event. 

Post Event:

  • Please let us know how your event went and how many people attended. By submitting an event you are agreeing to complete the LFA’s audience monitoring survey and post event questionnaire. We need these audience numbers, photography and other documentation returned by the deadline in July 2024. 
  • Photos of your event will help us promote your participation and your future events. If you have a professional photographer, that’s great – please make sure they document your events and that they grant us and the media the right to use these images. Otherwise please take a few photos yourselves that we can use instead.

What we’ll provide in return:

  • We will list your events on the Festival’s programme, and where appropriate via social media and printed guide. You will be part of the world’s largest architecture festival – having been selected to participate by our team and Curation Panel. 
  • You will gain access to the LFA Organiser Portal with new features being released shortly. We’ll provide an LFA Event Organiser Pack, alongside other useful resources to help make your event the best it can be, including guidance around marketing. 
  • You will have the backing of a small but dedicated and hardworking festival team, doing their best to support you, your events and your profession. 
  • We will invite you to one of our community events or surgeries where you will be able to meet other festival organisers, gain ideas, network, ask questions and learn. 
  • We will provide up to two tickets per organiser to the LFA’s Opening Party – London’s best architectural party and networking event (tickets depending on venue capacity). 
  • And…. for Patrons and other LFA supporters we will provide additional support, guidance and publicity for your events. Your financial support keeps the festival running. Find out more about how you can support the festival financially using the following link: Support the festival 

Other Key information:

  • New London Architecture (NLA) organisers of the LFA are in no way responsible or liable for the funding, delivery, success or safety of events included in the programme.  
  • Event organisers shall hold harmless NLA and its employees, with respect to all claims, demands, actions, costs, expenses, losses, damages and all other liabilities arising from or incurred by reason of the actions and/or omissions of the event organiser in relation to their LFA event. It shall be the responsibility of the event organiser to manage and pay for any liabilities arising throughout the development and delivery of their event. 
  • Our press team will use their judgement to identity particularly media-friendly events to provide additional publicity. We ask you to understand that not all events can receive the same level of publicity and to respect their judgement. We are unable to promote submissions we receive late. 
  • Many people will find out about your events thanks to the publicity that others generate. You also agree to cross- promote LFA and Partners’ events through all your communication channels to return the favour. 

Current at 10/2023

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